Saving Our Community Thousands, One Family at a Time
Revolutionizing Real Estate
About Us
List for 1% Real Estate Group was founded by Austin natives with over 30 years of experience in the local market. Having completed more than 500 transactions in the past five years, the team has developed a streamlined business model that reduces costs and eliminates unnecessary expenses, allowing them to offer a more client-focused approach over the traditional 3% commission fee.
With deep expertise in the local market, List for 1% Real Estate Group is committed to delivering the best outcomes for clients while challenging outdated real estate practices. Their innovative strategy reflects a dedication to providing top-tier service at a fraction of the usual cost, ensuring clients receive exceptional value.
The Truth About Selling Your Home:
Experienced listing agents know selling a home isn’t very difficult or time consuming. In the book, The Millionaire Real Estate Agent, Gary Keller, founder of Keller Williams Realty, states “a highly productive individual can personally obtain fifteen to twenty-five seller listings per month.”. This highlights that even Keller acknowledges a listing can be completed in 10 hours or less. In the example below, it takes 14 hours total.
Selling a $750K home at a 1% commission rate and dedicating 14 hours of work equates to earning over $500 per hour. We believe this is a sustainable rate that allows us to run a profitable business while saving our clients thousands in the process.
Highly Summarized Selling Process:
- Listing Presentation (45 min – 1 hr) We visit your home, suggest improvements, answer any questions and explain why we believe we are the best choice to work with.
- Valuation (30 min – 1.5 hr) We determine your home's market value by comparing your home to similar sold & active properties nearby.
- Photos ($150–$250, 30 min to schedule and coordinate) High-quality photos are essential and can make or break your sale.
- Prepping MLS Listing (1hr) We gather all property details and write a compelling description to attract buyers.
- Active Listing (5 hrs total) Once listed, we manage showings, track agent activity, and follow up to obtain agent feedback or let agents know if we have any price changes.
- Going Under Contract (3 hours) We review offers, negotiate initial contract terms, and manage all further negotiations following the property inspection.
- Transaction Coordination (2 hrs total) We handle most of the closing process, including weekly updates. You’ll just need to sign a few documents.
What is Left Out by Charging 1%?
Absolutely nothing. We provide everything other real estate companies offer and more. Our services include professional photography, open houses, a dedicated social media team, experienced transaction coordinators to ensure no deadlines are missed, listings on Zillow, Trulia, and Redfin, partnerships with top staging companies, and access to a network of qualified home inspectors.If you believe another agent offers something we haven’t mentioned, just ask; we can assure you, we offer it too. If we don’t, we will not mislead you.
Lowering Our Costs to Save You More
Home Offices
Lowered Brokerage Fees
Competitive Advertising Structure
What Sets Us Apart
1. Higher Standards
Our agents must have a proven track record of closing multiple deals annually before joining us. We ensure only the best agents work with our clients.
2. Quality Control
We have a third-party team that randomly follows up with our clients to ensure their transactions were handled properly. This process helps us continually improve our service.
3. 1% Commission
Charging just 1% allows us to secure a higher volume of listings, enabling our agents to manage more transactions than the average agent. This significantly enhances their experience level, benefiting everyone involved, especially our clients.
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Unrepresented Buyers Earn You More Savings
Another way we can help you save significantly is if we’re able to find you an unrepresented buyer. If other companies find you an unrepresented buyer, they typically charge 3% to represent you as the seller and another 3% to represent the buyer, totaling 6% in commission.
If we find a buyer who is interested in your home, we're willing to represent them for an additional 1%. This means you'd only pay a total of 2% commission, not 6%. We are able to offer this discount on the buy side because if the buyer is already interested in purchasing your home, we do not need to spend hours touring them around the city. This saves us valuable time, and the less time we spend, the more you save.
How the 3% started
Before the mid-1990s, real estate agents spent extensive hours selling listings or finding homes for clients without the MLS. They met weekly with brokers, made numerous phone calls, went door-to-door, and invested heavily in advertising, often dedicating over 120 hours per transaction. This effort justified the 3% commission. With the advent of the MLS, agents' work shifted primarily to acquiring new clients, reducing the time spent on individual transactions but still earning the same commission. In summary, agents work less hours per transaction but still demand the same payment as before.
Don't Let Agents Scare You Away
We are the competition that threatens other agents' easy $20,000+ paychecks. Larger brokerages train their agents to counter requests for discounted commissions with phrases like: "Discounted rate means discounted service", "I don't work for a discounted paycheck, would you?" and "You get what you pay for". Expect to hear negative rumors about us; they aim to maintain the traditional high commission system, where a commission on a single sale often exceeds two months of a typical client's income.
Why Not Use Other Discounted Agents?
If another agent offers a lowered commission from the start, they may be a good fit. We just ask for a chance to meet and explain our services. However, if they only lower their commission after you mention us, we would recommend you reconsider. Would you trust someone who drops a $90k vehicle to $30k just because you found it for $30k elsewhere? Do they really have your best interests in mind? Will they work as hard to sell your home as they do their other listings that are paying them 3%? With us, you don't have to worry, we're committed to our 1% model from the start.
What Other Agents Won't Tell You
Mailing Campaigns
The success rate of mailouts is low and mainly benefits the listing agent. This method, known as "farming a market", involves sending flyers or postcards (e.g., Coming Soon, Just Listed, Just Sold) to nearby homes to establish the agent as the "neighborhood expert" in order to attract more business. The truth is, any experienced agent should be able to estimate a home's value based on recently sold properties, current market competition, and overall market trends. By avoiding costly mail campaigns, we keep expenses low and offer more affordable services to our clients.
Off-Market Buyers
Real estate brokerages often claim to have "exclusive off-market buyers" for a hassle-free sale. However, this benefits the listing agent more than the seller, as they earn a higher commission by "double-siding" the transaction. Off-market sales limit buyer exposure and potential bids, much like offering a car for sale to just one buyer instead of many. Listing your home on the MLS, though more effort, reaches a wider audience and ensures the best sale price. We always recommend marketing your home widely for the highest profit.
Calculators
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Have Any Questions Or Things We Could Improve?
We would love to hear so! Please reach out to us below and let us know how we can be of service!
Contact Us
There's no reason you should pay Realtors thousands more than you need to. Save big and list with us!
List for 1% Real Estate Group
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